Wild Alaska Pollock Options Added to Another Major Sports Arena’s Menu
Wild Alaska pollock dishes are now menu options of a second major sports venue, New York’s UBS Arena, home of the National Hockey League’s New York Islanders, in a partnership negotiated by the Association of Genuine Alaska Pollock Producers (GAPP).
The deal was announced on Feb. 14 by GAPP CEO Craig Morris, who said there’s a massive opportunity for seafood at sports and events venues, something GAPP has been invested in capitalizing on.
“The Wild Alaska Pollock menu items at Climate Pledge Arena’s Fork & Fin marketplace (in Seattle) have been incredibly successful, and we have no doubt that wild Alaska pollock will perform just as well in New York at UBS Arena,” Morris said.
The partnership, funded by GAPP and Trident Seafoods, is expected to continue for the next severa...