pollock – Fishermens News

GAPP Explores New Pollock Markets in Southeast Asia

1Nov

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GAPP Explores New Pollock Markets in Southeast Asia

Attracting new customers in Malaysia is the focus of the latest sales effort of the Association of Genuine Alaska Pollock Producers (GAPP), based on market research that has identified the southeast Asia country of as a favorable market for wild Alaska pollock. Conclusions of a recent market research study on current and potential future markets conducted for GAPP by McKinley Research Group in Anchorage, Alaska showed that Malaysians embrace wild Alaska pollock in both its fillet and surimi forms, with wild Alaska pollock and other whitefish being cooked at home as a center-of-the-plate entrée, with the head on and bones in, fried or cooked in sauce. During Chinese New Year each February, fish is served with the head and tail on, signifying the start of and an end to the year. Su...

Analysis for Minimizing Chum Bycatch to Begin in Bering Sea Pollock Fishery

11Oct

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Analysis for Minimizing Chum Bycatch to Begin in Bering Sea Pollock Fishery

Federal fisheries managers have approved analyzing changes to chum salmon bycatch management measures to minimize bycatch of western Alaska chum salmon bycatch to the extent practicable in the Bering Sea pollock fishery, while achieving optimum yield in Bering Sea groundfish fisheries. A statement issued Monday, Oct. 9 by the North Pacific Fishery Management Council (NPFMC) in Anchorage cited standards 9 (the Bering Sea pollock fishery) and 1 (the Bering Sea groundfish fisheries) of the Magnuson Stevens Act National Standards. The council is focused on bycatch of western Alaska origin chum salmon. The decline of the chum returning to spawn in the Yukon and Kuskokwim rivers in recent years has had a negative impact on this source of subsistence food for residents of villages along...

GAPP Announces 2023-2024 Partnership Program Funding Recipients

4Oct

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GAPP Announces 2023-2024 Partnership Program Funding Recipients

A nonprofit advocate for the groundfish industry has announced domestic and overseas partnership awards for fiscal year 2024 to build demand for retail sales of wild Alaska pollock. The winners were announced during the Association of Genuine Alaska Pollock Producers (GAPP)’s fifth-ever Wild Alaska Pollock Meeting in Seattle on Sept. 28. They include the domestic firms Trident Seafoods with the Oak View Group, Trans-Ocean Products, Gorton’s Seafood, King and Prince Seafood, High Liner Foods, Arby’s, and H-E-B, plus Angulas Agiunagain in Spain, Nissui Corp. and Trident Japan in Japan and Antillana in Colombia. “The Partnership Program is one of the most important ways GAPP builds demand and awareness of Wild Alaska Pollock and there’s no better place to make this important anno...

Celebrity Chef Antonia Lofaso Slated to Headline Wild Alaska Pollock Annual Meeting

26Jul

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Celebrity Chef Antonia Lofaso Slated to Headline Wild Alaska Pollock Annual Meeting

Los Angeles television personality and celebrity chef Antonia Lofaso is on tap to headline the fifth annual Wild Alaska Pollock meeting on Sept. 28 at the Four Seasons Seattle hotel. The annual meeting of the Association of Genuine Alaska Pollock Producers (GAPP) brings together a number of individuals and companies engaged in the groundfish industry. Craig Morris, chief executive officer of GAPP, said Lofaso was a hit at the 2022 annual meeting, as she demonstrated live, on stage, a signature dish from her influencer work with GAPP. Lofaso is part of GAPP’s “Always On” awareness and demand campaign launched last year on social media. GAPP’s plan is to continue the promotion with three waves of content this year, with the first launch coming still during this summer. The a...

Wild Alaska Pollock Option Added to Seattle Kraken Arena’s Menu

26Apr

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Wild Alaska Pollock Option Added to Seattle Kraken Arena’s Menu

Wild Alaska pollock is now on the menu at Climate Pledge Arena in Seattle for Seattle Kraken hockey games, thanks to a deal struck between the Kraken, Trident Seafoods and the Association of Genuine Alaska Pollock Producers (GAPP). The deal, which was announced by GAPP on April 12, states that new wild Alaska pollock items on the stadium menu would feature recipes by Molly De Mers, the stadium’s executive chef. As part of the partnership, Joe Bundrant, chief executive officer of Trident Seafoods, said his company will be reinforcing efforts to engage the seafood in bringing more seafood to food banks and feeding centers to feed the hungry. “The Seattle Kraken is the 32nd team in the NHL,” Bundrant said. “And we think it’s fitting to increase our donations to reach a lifetime target of...

Survey Shows Rise in Demand for Wild Alaska Pollock Products

19Oct

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Survey Shows Rise in Demand for Wild Alaska Pollock Products

Year-over-year survey results show a leap in Americans’ intent-to-purchase wild Alaska Pollock over the next 30 days, according to an international marketing firm tracking product demand for the Association of Genuine Alaska Pollock Producers (GAPP). Survey results presented by Ketchum Global this week during the fourth Wild Alaska Pollock annual meeting in Seattle on Oct. 17 said nearly seven million more consumers now know more about wild Alaska Pollock than a year ago. Mary Elizabeth Germaine, head of analytics for marketing firm Ketchum Global, said the likelihood of purchasing and eating wild Alaska Pollock within the next 30 days is now 31%, closing the gap between wild Alaska Pollock and Pacific cod. The gap between wild Alaska Pollock and cod is now narrowed by 2%, she sa...

Evolution of Alaska Pollock Fishery Discussion On Topic For Annual GAPP Meeting

7Sep

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Evolution of Alaska Pollock Fishery Discussion On Topic For Annual GAPP Meeting

Top officials with Arctic Storm Management Group and Glacier Fish Co. will discuss the evolution of the wild Alaska Pollock fishery in a panel discussion during the annual meeting of the Genuine Alaska Pollock Producers (GAPP) on Oct. 17 at the Seattle Westin hotel. The idea of a panel to discuss the rise of the multi-million-dollar Alaska Pollock industry came from Bob Desautel, chairman of the board of GAPP and president and chief operating officer of Global Seafoods. Panelists include Wally Pereyra, chairman of Arctic Storm Management Group; Doug Christensen, president and chief executive officer of Arctic Storm; and Jim Johnson, president and chief executive officer of Glacier Fish Co. DeSautel said he felt the panel discussion detailing how far this fishery has come and the s...

Study Underway re: Consumer Perspective on Wild Alaska Pollock

24Aug

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Study Underway re: Consumer Perspective on Wild Alaska Pollock

An annual study now underway on consumers perspective about wild Alaska Pollock includes questions this year about the impact of rising food prices, as well as questions specific to surimi seafood. Study conclusions are to be presented at the annual meeting of the Association of Genuine Alaska Pollock Producers (GAPP) at the Westin Seattle hotel on Oct. 17th. The study by the international public relations firm Ketchum is recognized in the industry as the annual barometer of the industry’s efforts to improve the image of wild Alaska Pollock from an anonymous white fish to a household name. “These results are not only GAPP’s ‘report card’ but the compass that guides our industry’s marketing and promotional efforts in the future,” GAPP Chief Executive Officer Craig Morris said. ...

NPFMC Urges Pollock Industry to Reduce Bycatch, Declines to Impose Restrictions

22Jun

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NPFMC Urges Pollock Industry to Reduce Bycatch, Declines to Impose Restrictions

Federal fisheries managers have acknowledged the ongoing crisis in Alaska salmon stocks, and have opted to respond with additional research and a request to the Pollock industry to institute immediate measures to reduce chum bycatch during the summer fishery. At its June meeting in Sitka, Alaska, the North Pacific Fishery Management Council requested a discussion paper on chum salmon bycatch building on the previous analysis, which was performed in 2012. But for now, the council has opted not to impose new restrictions that would impact the Pollock trawl vessels whose bycatch of chum salmon in 2021 reached 546,043 fish. Additionally, the Pollock industry was asked to report back at the end of the B season on how bycatch reduction efforts worked. During the meeting, the council...

GAPP to Announce Funding Awards for Product Proposals by Mid-September

15Jun

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GAPP to Announce Funding Awards for Product Proposals by Mid-September

A major promoter of wild Alaska Pollock plans to announce by mid-September matching grants for its latest round of partnership funding in a competition to expand markets for wild Alaska Pollock products worldwide. All proposals are due to Genuine Alaska Pollock Producers (GAPP) by Aug. 12. “The global food sector is now, perhaps more than ever, ripe for disruptive innovation and break-through promotions,” GAPP Chief Executive Officer Craig Morris said. GAPP’s research has identified key growth areas for wild Alaska Pollock that are of particular interest in this round of funding. Specifically, the organizations has said that it will give particular emphasis to programs that take place in “favorable” or “very favorable,” as identified by Wild Alaska Pollock 2040 research. GA...