SNP Launches ‘Fall in Love with Seafood’ Campaign
The Seafood Nutrition Partnership (SNP), a nonprofit based in Arlington, Va., on Oct. 4 launched its “Fall in Love with Seafood” campaign to boost consumption of seafood nationally.
Fewer than a quarter of Americans currently eat seafood two or more times a week, as recommended by the Dietary Guidelines for Americans, the American Heart Association and World Health Organization, SNP said in announcing the promotion, which is expected to run through 2024.
The goal is to educate consumers that seafood is a lean protein with health benefits they can enjoy and count on every day,” SNP President and Founder Linda Cornish said.
SNP said in a statement that the campaign “aims to break through” social and digital media avenues to showcase the taste appeal of a wide variety of seafood ...