Tag: gapp

Annual Wild Alaska Pollock Meeting Slated for Sept. 26 in Seattle
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Annual Wild Alaska Pollock Meeting Slated for Sept. 26 in Seattle

Global seafood market issues including roe and surimi will be up for discussion when the Association of Genuine Alaska Pollock Producers (GAPP) holds its sixth annual meeting at the W Hotel Seattle in Seattle on Sept. 26. Speakers from major global surimi manufacturers, as well as food and menu innovation professionals, are on the agenda to discuss the state of global markets for wild Alaska pollock surimi and roe, to challenge attendees to think differently about the future for these products. “It’s no secret that the surimi and roe markets have been challenged in recent years,” GAPP Chief Executive Officer Craig Morris said. With conditions continuing to evolve globally and this year’s meeting theme centered around harvesting opportunity, Morris said this is the time to brin...
6th Annual GAPP Meeting Focuses on Surimi, Roe
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6th Annual GAPP Meeting Focuses on Surimi, Roe

Reinvigorating the roe and sustaining the global surimi market will be the focus of the sixth annual meeting of the Association of Genuine Alaska Pollock Producers (GAPP), set for Sept. 26 at the W Hotel in Seattle.  Both markets have been challenged in recent years. With market conditions continuing to evolve globally and this year's meeting theme centered on harvest opportunity, this is the time to jump start discussions on how to take roe and surimi markets from surviving to thriving, GAPP CEO Craig Morris said. Angel Rubio of market information publisher Urner Barry is scheduled to address the topic of global surimi supply and demand during the meeting. Rubio and GAPP’s Ron Rogness will compile the quarterly GAPP surimi supply tracker data, the first of its kind report for GAPP me...
NPFMC Approves Revisions of Salmon Bycatch Proposals for Another Staff Analysis
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NPFMC Approves Revisions of Salmon Bycatch Proposals for Another Staff Analysis

The North Pacific Fishery Management Council (NPFMC) on April 8 approved a lengthy revised list of alternatives for staff to analyze as part of a process where final action is still a year away. As council member Andy Mezirow noted during the meeting, the analyzed document is expected to come back before the council in the fall and final action is expected in April 2025. “This is not an action we are taking that will change anything,” said Mezirow, a charter vessel operator from Homer whose last council meeting before leaving office is set for June in Kodiak. “When the Board of Fisheries meets, they make a decision, but here it takes more time. “How can we do a better job of communicating that?” Mezirow asked fellow council members.  “Is there a better way of communicating we ...
Wild Alaska Pollock Options Added to Another Major Sports Arena’s Menu
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Wild Alaska Pollock Options Added to Another Major Sports Arena’s Menu

Wild Alaska pollock dishes are now menu options of a second major sports venue, New York’s UBS Arena, home of the National Hockey League’s New York Islanders, in a partnership negotiated by the Association of Genuine Alaska Pollock Producers (GAPP). The deal was announced on Feb. 14 by GAPP CEO Craig Morris, who said there’s a massive opportunity for seafood at sports and events venues, something GAPP has been invested in capitalizing on. “The Wild Alaska Pollock menu items at Climate Pledge Arena’s Fork & Fin marketplace (in Seattle) have been incredibly successful, and we have no doubt that wild Alaska pollock will perform just as well in New York at UBS Arena,” Morris said. The partnership, funded by GAPP and Trident Seafoods, is expected to continue for the next severa...
GAPP Launches Podcast Offering Fishery Market News, Analysis
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GAPP Launches Podcast Offering Fishery Market News, Analysis

An entity marketing wild Alaska pollock is now offering biweekly podcasts on what it describes as “fish nuggets” of in-depth fishery and market analysis relevant to the Alaska pollock fishery through the “Pollock Pod,” launched on Jan. 19 by Genuine Alaska Pollock Producers (GAPP). Plans are for the podcasts to offer the analysis contained in some of GAPP’s routine reports on the wild Alaska pollock market, trade and surimi supply. GAPP CEO Craig Morris described the effort as an extension of GAPP’s commitment to keep its community well-informed and engaged in the dynamic world of seafood. “We’re an organization by and for our members and are always looking for new ways to connect to our members and the broader industry we serve,” Morris said. “This is yet another way we’re ho...
GAPP Working With Federal Government to Protect Alaska Pollock
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GAPP Working With Federal Government to Protect Alaska Pollock

Alaska pollock producers say they’re working with the federal government to assure all loopholes are closed before the Federal Register announcement is published that seals a ban on import of Russian seafood, including imports of Russia-caught seafood processed in China. Under an executive order issued by the White House on Dec. 22, no Russia-originated seafood is permitted for import into the U.S. after mid-February. The ban includes salmon, cod, crab and pollock, either harvested in Russian waters or by Russian vessels anywhere. The bulk of the world’s supply of pollock, a popular and succulent whitefish, is harvested in Russia and Alaska. Alaska pollock is mostly sold as once-frozen fillet blocks or surimi caught by U.S. trawlers and processed in the U.S., while Russian caught...
GAPP Explores New Pollock Markets in Southeast Asia
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GAPP Explores New Pollock Markets in Southeast Asia

Attracting new customers in Malaysia is the focus of the latest sales effort of the Association of Genuine Alaska Pollock Producers (GAPP), based on market research that has identified the southeast Asia country of as a favorable market for wild Alaska pollock. Conclusions of a recent market research study on current and potential future markets conducted for GAPP by McKinley Research Group in Anchorage, Alaska showed that Malaysians embrace wild Alaska pollock in both its fillet and surimi forms, with wild Alaska pollock and other whitefish being cooked at home as a center-of-the-plate entrée, with the head on and bones in, fried or cooked in sauce. During Chinese New Year each February, fish is served with the head and tail on, signifying the start of and an end to the year. Su...
GAPP Announces 2023-2024 Partnership Program Funding Recipients
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GAPP Announces 2023-2024 Partnership Program Funding Recipients

A nonprofit advocate for the groundfish industry has announced domestic and overseas partnership awards for fiscal year 2024 to build demand for retail sales of wild Alaska pollock. The winners were announced during the Association of Genuine Alaska Pollock Producers (GAPP)’s fifth-ever Wild Alaska Pollock Meeting in Seattle on Sept. 28. They include the domestic firms Trident Seafoods with the Oak View Group, Trans-Ocean Products, Gorton’s Seafood, King and Prince Seafood, High Liner Foods, Arby’s, and H-E-B, plus Angulas Agiunagain in Spain, Nissui Corp. and Trident Japan in Japan and Antillana in Colombia. “The Partnership Program is one of the most important ways GAPP builds demand and awareness of Wild Alaska Pollock and there’s no better place to make this important anno...
Celebrity Chef Antonia Lofaso Slated to Headline Wild Alaska Pollock Annual Meeting
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Celebrity Chef Antonia Lofaso Slated to Headline Wild Alaska Pollock Annual Meeting

Los Angeles television personality and celebrity chef Antonia Lofaso is on tap to headline the fifth annual Wild Alaska Pollock meeting on Sept. 28 at the Four Seasons Seattle hotel. The annual meeting of the Association of Genuine Alaska Pollock Producers (GAPP) brings together a number of individuals and companies engaged in the groundfish industry. Craig Morris, chief executive officer of GAPP, said Lofaso was a hit at the 2022 annual meeting, as she demonstrated live, on stage, a signature dish from her influencer work with GAPP. Lofaso is part of GAPP’s “Always On” awareness and demand campaign launched last year on social media.  GAPP’s plan is to continue the promotion with three waves of content this year, with the first launch coming still during this summer. The a...
Survey Shows Rise in Demand for Wild Alaska Pollock Products
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Survey Shows Rise in Demand for Wild Alaska Pollock Products

Year-over-year survey results show a leap in Americans’ intent-to-purchase wild Alaska Pollock over the next 30 days, according to an international marketing firm tracking product demand for the Association of Genuine Alaska Pollock Producers (GAPP). Survey results presented by Ketchum Global this week during the fourth Wild Alaska Pollock annual meeting in Seattle on Oct. 17 said nearly seven million more consumers now know more about wild Alaska Pollock than a year ago. Mary Elizabeth Germaine, head of analytics for marketing firm Ketchum Global, said the likelihood of purchasing and eating wild Alaska Pollock within the next 30 days is now 31%, closing the gap between wild Alaska Pollock and Pacific cod. The gap between wild Alaska Pollock and cod is now narrowed by 2%, she sa...