Celebrity Chef Antonia Lofaso, an online cuisine influencer, will deliver the keynote address Oct. 17 at the fourth annual Wild Alaska Pollock annual meeting in Seattle. She is expected to detail ways to move the fish onto upscale restaurant menus during her address.
“It’s no secret that Wild Alaska Pollock has often struggled to penetrate menus at higher-end restaurants across the United States,” Association of Genuine Alaska Pollock Producers (GAPP) Chief Executive Officer Craig Morris said. “I’m eager for her to share candid thoughts on how wild Alaska Pollock can ‘break through’ in this channel and the opportunities for our fish in the future both for the home cook and the professional chef.”
Lofaso also promotes wild Alaska Pollock in a GAPP campaign launched on social media in July, creating recipes such as wild Alaska Pollock Milanese with a Summer Tarragon Salad and Basil Aioli, to appeal to home cooks.
Lofaso said she feels there’s opportunity both at retail and in food service for this groundfish in countless recipes.